Venture Capital Branding & Website Development: Knightsbridge Advisers
The Client
Knightsbridge Advisers is a U.S. based venture capital firm, serving clients world-wide in the tech, AI, and life science fields. Knightsbridge sought help to have their materials reflect their forward thinking and experienced team.
Project Overview
As a continuously growing business, Knightsbridge has worked with The Design Wonder Studio over the last six years for the ongoing evolution of venture capital branding, website development, team photography, and client facing materials. As a tech focused firm, their materials are modern, clean, and engaging.
Logo Creative Direction
The logo mark is both a play on the company name and gives homage to the original logo, featuring a bridge element. The shield icon gives the feeling of security, strength, and boldness for the brand, paired with a strong and structured san serif font.
“Bev was so helpful in our branding refresh and marketing update. She worked with our team to take often divergent viewpoints and craft a coherent, modern look and feel to our logo, website, and collateral.”
— Chris Johnson, Investment Principal at Knightsbridge Advisers
Website Strategy And Design
The Knightsbridge website was redesigned in 2023 to feature a more forward-thinking approach, showcasing the tech focus of their investments. While elements of the 2018 brand were maintained, we crafted more engaging and targeted messaging, added a secondary color palette, and refocused the visuals throughout to better represent the areas they focus their investments. The new visuals also create a more modern, futuristic vibe. View the Website
