Small Business Advice
Real advice for small businesses from someone who's been in the trenches, helping your business look better, work smarter, and grow.
How Do I Know If My Website Is Working?
While the goals of a website differentiate, for many, they know their website is working if it brings in leads, inquiries, or sales, and real people are finding it. After 10 years designing Squarespace websites for small businesses, here is what to check, the red flags I look for, and why two great websites can get completely different results.
I Launched My Website…Now What? Everything You Need to Do After Going Live
Launching your website is a huge milestone, but it’s just the beginning. A great website sitting quietly on the internet with no follow up strategy won’t bring in clients on its own. Here’s a look at all the pieces you need to put in place after launch to help your business actually get found, build trust, and grow.
How Much Does a Small Business Website Design Cost?
If you’ve started researching website design costs, you’ve probably noticed the answers are all over the place, anywhere from a few hundred dollars to tens of thousands. That range is real, and understanding what drives it is one of the most important things you can do before you invest. Here’s a breakdown of what small business website design actually costs, what you’re paying for at each level, and the red flags that tell you a quote is too good to be true.
When to Stop DIYing Your Website and Hire a Professional Web Designer
DIY website builders have made it very easy for small business owners to get online quickly and affordably. And for a lot of businesses, that’s the perfect place to start. But there comes a point where your DIY site stops being a launchpad and starts being a ceiling, and knowing when you’ve hit that point can be the difference between staying stuck and actually growing. Here’s how to tell which side of that line you’re on.
Why Hiring a Web Designer Is About Solving Business Problems, Not Just Building a Website
So many small business owners think “I just need a website.” But after more than a decade of working with businesses of all shapes and sizes, I’ve learned that a website is rarely just a website. It’s a symptom, a solution, and sometimes the biggest opportunity standing between where your business is now and where it could be. Here’s what I’m really thinking about when we work together.
